Friday, 4 February 2011

Team Player

It is simply impossible to execute a startup business on your own. There aren't enough hours in the day. You probably already have job or are running a business, doing the thing that keeps the lights on while you dream about bringing your great idea to fruition. You need help...

Tuesday, 1 February 2011

Commercialise, Commercialise, Commercialise.

I chose to commercialise the concept. What does that mean? Well, beginning at the same point as everyone else, I thought I saw a gap in the market for a service that would address a pain point I perceived as being an issue for a substantially large enough group as to make the whole adventure worthwhile. However, instead of moving straight to building my "widget" and then looking for investors to support it (and hopefully customers willing to buy it), I decided to reverse that order of events.